Fight the New Drug 2015 Annual Report

From a bold Bay Area billboard campaign on the harmful effects of porn, to an explosive social media push that reached nearly a million Facebook users per month, Fight the New Drug had a banner year for growth in 2015. The nonprofit's annual report was designed to match the personality of its Fighters, and demonstrate the value the movement to current and potential donors. The final product was printed on oversized newsprint with bold typography, infographics and full-page images.


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Photography
Chantel Marie

Copy Editor
Robbie Tripp